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Starting, building and maintaining a successful and profitable business is no easy feat.. and being an entrepreneur isn't always as glamorous as it may seem from the outside. While I am so grateful to do what I love every day and have an incredible support system that encourages me daily to keep chasing this little [...]

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Do you ever have those days where you feel like you didn't get anything done? Yep. Me too. Productivity can be one of the most challenging things to master and is something we, as small biz business owners, can easily let go by the wayside. All too often we tell ourselves we need to be [...]

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Have you ever walked into a potential client meeting feeling unprepared or not completely confident in selling your services? Better yet, have you ever walked out of a potential client meeting feeling like you totally blew it? Well friend, me too! When I first started my wedding coordination business, I was not 100% confident in [...]
My proven approach to a potential client meeting that ends in a sale | client meeting, potential client meeting, client consultation, potential client consultation, complimentary consultation, complimentary client consultation, meeting prep, selling services, sell services, land the sale, book the bride, book more brides, ideal client, ideal brides

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Today I want to talk about attracting ideal brides. If you are a new wedding planner, you may consider anyone who wants to pay you as your ideal client. And while that is a perfectly normal feeling when you’re just starting out, I bet you’ve had your fair share of less than ideal brides that may [...]
4 Tips to Attracting Ideal Brides for New Wedding Planners; Ideal Brides; Attract Ideal Brides; Attracting ideal clients; ideal client | Jessica Dum Wedding Coordination

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This week on the blog, I’m sharing a little Q+A with yours truly! As you’ll read, I am the Owner and Lead Coordinator of JDWC. I am a wife and new mom (although I can’t believe our sweet little William will be one in less than a month already), a small business owner, lover of [...]
Lead Wedding Coordinator; Creative Business Owner; Professional Wedding Coordinator Team Photos; Indianapolis Day of Wedding Coordinator; headshot outfit ideas | Ivan & Louise Images

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How is it that 2016 is already coming to an end? We are truly blessed to have worked with some of the most genuine couples this year and are looking forward to what lies ahead for this growing business in 2017! We have some BIG goals in place and are anxious to get a jump [...]
2016 Business Recap | Jessica Dum Wedding Coordination