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Happy Wednesday, friends! We are so excited to share the launch of our rebrand and new website with you today! We have spent the last several months working to create a brand and website that reflects the personalized and elevated experience we provide each of our couples! From the olive branch to the timeless yet modern [...]
Rebrand; New Website | Announcing the rebrand + new website of Jessica Dum Wedding Coordination by With Grace & Gold

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Today I want to talk about attracting ideal brides. If you are a new wedding planner, you may consider anyone who wants to pay you as your ideal client. And while that is a perfectly normal feeling when you’re just starting out, I bet you’ve had your fair share of less than ideal brides that may [...]
4 Tips to Attracting Ideal Brides for New Wedding Planners; Ideal Brides; Attract Ideal Brides; Attracting ideal clients; ideal client | Jessica Dum Wedding Coordination

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Starting, building and maintaining a successful and profitable business is no easy feat.. and being an entrepreneur isn't always as glamorous as it may seem from the outside. While I am so grateful to do what I love every day and have an incredible support system that encourages me daily to keep chasing this little [...]

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Have you ever walked into a potential client meeting feeling unprepared or not completely confident in selling your services? Better yet, have you ever walked out of a potential client meeting feeling like you totally blew it? Well friend, me too! When I first started my wedding coordination business, I was not 100% confident in [...]
My proven approach to a potential client meeting that ends in a sale | client meeting, potential client meeting, client consultation, potential client consultation, complimentary consultation, complimentary client consultation, meeting prep, selling services, sell services, land the sale, book the bride, book more brides, ideal client, ideal brides

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A new year always brings excitement for what there is to come. From big dreams and financial goals to personal milestones! And if one of your dreams is to grow a team, it can be both exciting and overwhelming. As a wedding planner or coordinator, you can do only so many weddings every year. And [...]
How To Audit Your System To Get Ready For a Team - for Wedding Planners

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While most of us Wedding Planners and Coordinators are still in the thick of our fall wedding seasons, it’s important to remember that engagement season is right around the corner! With nearly 40% of engagements occurring between the months of November and February, we can’t discount that now is the time to shift our focus [...]
How to Prepare for Engagement Season as a Wedding Planner | wedding planner tips, engagement season prep, business tips