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While most of us Wedding Planners and Coordinators are still in the thick of our fall wedding seasons, it’s important to remember that engagement season is right around the corner! With nearly 40% of engagements occurring between the months of November and February, we can’t discount that now is the time to shift our focus [...]
How to Prepare for Engagement Season as a Wedding Planner | wedding planner tips, engagement season prep, business tips

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I started my wedding coordination business, Jessica Dum Wedding Coordination, in 2012 - and after being in business for a decade, I have learned a lot of things. And I have changed a lot of my processes. One of the hardest parts of being a business owner is making mistakes. But the most important part [...]
The top changes I have made and what you can do to set your wedding planning business up for success!

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Wondering how to overcome overwhelm? If you’re like me, these last few months have been nothing but coo-coo bananas! You too? Between rescheduled weddings, regularly scheduled weddings, even a SURPRISE wedding (!!!), keeping my business afloat and just managing life with two busy babies during a pandemic – I won’t lie, it’s been HARD. There [...]
3 simple ways to overcome overwhelm during busy seasons of life | As a busy wife, mom and business owner life has been rather chaotic these days and it was time to press pause on a few things that were only adding to the overwhelm. In this post, I share the 3 simple steps you can take to eliminate the things that aren't bringing you JOY, or moving the needle forward!

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5 Benefits of using email templates. Have you ever heard the phrase “time is money”? Well, it could not be more true – especially when you own your own business. And it is something I for one have learned the hard way as a small business owner. When I first started my wedding coordination business, [...]
5 Benefits of Using Email Templates for Wedding Planners. Learn why I think every wedding planner and day of wedding coordinator should be using email templates in their wedding planning businesses. Plus you can snag the exact email copy my team and use for communicating with both prospective clients and current clients, as well as their wedding vendors.

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In today’s post I want to share the benefits of defining your niche and why I think doing so can elevate your brand. As a company who focuses solely on Day of Wedding Coordination, we’re often asked (more so out of curiosity) if we’ll ever offer more than just day-of services for our couples. And [...]
3 Benefits of Defining Your Niche - How defining your niche can elevated your brand | define your niche, niche marketing, niching services, industry expert, industry leader