In every business, there comes a stage where you start to hit walls. You started this wedding planning business with so many incredible ideas! You read all the blogs, put in countless hours of marketing work, and have a few weddings under your belt. But you start to feel a little bit overwhelmed about what [...]

In today’s post I want to share the benefits of defining your niche and why I think doing so can elevate your brand. As a company who focuses solely on Day of Wedding Coordination, we’re often asked (more so out of curiosity) if we’ll ever offer more than just day-of services for our couples. And [...]

Clients hire you because they feel a connection with you. They trust you. And they ultimately have confidence that you will manage and execute their wedding plans exactly how they’re envisioning it. If you want to lead productive and successful client meetings in preparation for their wedding day, it’s imperative that we plan, be organized [...]

Today I want to talk about attracting ideal brides. If you are a new wedding planner, you may consider anyone who wants to pay you as your ideal client. And while that is a perfectly normal feeling when you’re just starting out, I bet you’ve had your fair share of less than ideal brides that may [...]