Over the last several years, I’ve been coaching and mentoring fellow wedding planners and coordinators who want to grow their wedding planning businesses and get more wedding inquiries. Chatting with fellow wedding planners about this has quickly become a new favorite thing of mine, because I’ve been there. I created JDWC from a place of [...]

5 Tips for Creating an Unforgettable Client Experience One of the most common topics for wedding pros to explore is how to attract more ideal clients. And, for great reason – we all want to love the couples we work with! But, the way to work with more ideal clients is not only through the [...]

When I started Jessica Dum Wedding Coordination, I knew from the beginning I wanted to niche down. While most planners offer partial and full-service planning, I wanted JDWC to specialize in the execution side of wedding planning and solely focus on Day of Wedding Coordination. This was hands down the best decision I ever made [...]

As a wedding planner, you are probably a people-pleaser. It’s in our nature to want to serve! But does your client experience reflect this? Your client experience goes way beyond just the planning process. It is a complete reflection of the experience from the discovery phase, to problem-solving, to the post-wedding experience. And it’s not [...]

I know all too well what it’s like to be new in business and unsure how to increase visibility. On one hand, it’s absolutely thrilling to be chasing your dream and finally have a job you love. On the other hand, it’s not always rainbows and butterflies. It’s a lot of late nights and early [...]

I know starting a business as a new wedding planner can be overwhelming. It can be scary putting yourself out there and taking a leap of faith. Trust me, I’ve been there. Whether you’ve always known you wanted to start your own wedding planning business or it’s something that you came to love later on, [...]