When it comes to social media, engagement is one of the most-tracked metrics. Engagement doesn't just show you what posts people are interested in, but also shows you what you should keep talking about! And of course, your goal is to always get more and more engagement on your posts. So how do you increase [...]

Over the last several years, I’ve been coaching and mentoring fellow wedding planners and coordinators who want to grow their wedding planning businesses and get more wedding inquiries. Chatting with fellow wedding planners about this has quickly become a new favorite thing of mine, because I’ve been there. I created JDWC from a place of [...]

A new year always brings excitement for what there is to come. From big dreams and financial goals to personal milestones! And if one of your dreams is to grow a team, it can be both exciting and overwhelming. As a wedding planner or coordinator, you can do only so many weddings every year. And [...]

While most of us Wedding Planners and Coordinators are still in the thick of our fall wedding seasons, it’s important to remember that engagement season is right around the corner! With nearly 40% of engagements occurring between the months of November and February, we can’t discount that now is the time to shift our focus [...]

When it comes to pricing your services as a wedding planner, you might think that you only have a few options. One of the biggest mistakes I see fellow wedding planners and coordinators make is including everything in a single package! They often offer too much for far too little. This can include unlimited hours [...]

As we continue our off-season prep, it's important to really take a deep dive into your packages and wedding planning services. Your services are the backbone of your business - and often where I find coaching clients losing money.  Often, when you first start your wedding planning business, you just pick your pricing based on [...]