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Starting, building and maintaining a successful and profitable business is no easy feat.. and being an entrepreneur isn't always as glamorous as it may seem from the outside. While I am so grateful to do what I love every day and have an incredible support system that encourages me daily to keep chasing this little [...]

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As a business coach and mentor for fellow wedding planners, I see people undercharging for their services all the time (aka, pricing themselves too low). And when you undercharge your work, you are undermining yourself, your effort, your expertise and your experience. What I see often is, wedding planners lacking confidence in their pricing because [...]
4 tips for increasing your price with confidence by evaluating your fees and charging your worth! Stop comparing yourself to your competition, and instead focus on differentiating yourself and understanding what makes you unique. The more you understand your strengths, the more confidence you will have in your business and in charging what you are really worth. Get 4 pricing strategies for raising your fees as a wedding planner, on the blog!

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In today’s post I want to share the benefits of defining your niche and why I think doing so can elevate your brand. As a company who focuses solely on Day of Wedding Coordination, we’re often asked (more so out of curiosity) if we’ll ever offer more than just day-of services for our couples. And [...]
3 Benefits of Defining Your Niche - How defining your niche can elevated your brand | define your niche, niche marketing, niching services, industry expert, industry leader

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I know starting a business as a new wedding planner can be overwhelming. It can be scary putting yourself out there and taking a leap of faith. Trust me, I’ve been there. Whether you’ve always known you wanted to start your own wedding planning business or it’s something that you came to love later on, [...]
8 Tips for a New Wedding Planner | wedding planners, new planner, wedding planning, wedding planning biz, wedding planning business, planning business, start a business, start a wedding planning business, wedding planner tips, tips for wedding planners, tips for planners