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Meet the Gabberts! A striking combination of color, style and culture made this day at Hotel Carmichael one to remember. Kim + Ryan were a perfect mirror to the day they planned. It was full of energy and bold beauty like Kim and classic and timeless stature like Ryan. Take a look at this spring [...]
Hotel Carmichael spring wedding - Carmel, Indiana | Sarah Elizabeth Photos; Jessica Dum Wedding Coordination

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Strategically thinking through the details and logistics of a wedding day are truly what we love and do best. Crafting a timeline that allows your entire day to flow seamlessly and working behind-the-scenes leading up to be sure every last detail is accounted for.. consider it all done! When it comes to planning your wedding, [...]
Why Day of Wedding Coordinators are the best at details and logistics

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Congratulations! Your Complimentary Consultation went great, and your client is ready to book! You’ve popped some champagne to celebrate, but now what? What steps do you need to take to make sure they start working with you with ease and don’t double guess their decision to book you? That is where your onboarding process comes in! [...]
Common Onboarding Mistakes (And How To Fix Them) | Jessica Dum Education

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As a wedding planner, you are probably a people-pleaser. It’s in our nature to want to serve! But does your client experience reflect this? Your client experience goes way beyond just the planning process. It is a complete reflection of the experience from the discovery phase, to problem-solving, to the post-wedding experience. And it’s not [...]
Mapping Out Your Client Experience For Wedding Planners + Coordinators | Jessica Dum Education

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Selecting wedding vendors can often be an intimidating task when you first start your wedding planning journey. There are so many vendors to choose from within each area of the industry that it can quickly become overwhelming. You want to find high quality, reputable vendors that will provide an exceptional experience yet those that also [...]
Selecting wedding vendors: What you need to know!

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Have you given any consideration to your follow-up sales process lately? It’s so important, and yet it’s often forgotten or underutilized by wedding planners. Let's take a minute to imagine two scenarios: You've just hopped off a complimentary consultation call with a prospective couple. They seem like a great fit! You really connected with the couple [...]
the follow up sales process for wedding planners